| 000 | 00708nam a2200217 a 4500 | ||
|---|---|---|---|
| 005 | 20221109063817.0 | ||
| 008 | 010731s19791973 r 000 0 eng d | ||
| 020 | _a013344986 | ||
| 035 | _aUPN01000110271 | ||
| 049 | _aCG | ||
| 050 | 4 |
_aHF5415 _bC8.3 |
|
| 100 | 1 | _aCundiff, Edward W. | |
| 245 | 1 | 0 |
_aFundamentos de mercadeo moderno / _cEdward W. Cundiff, Richard R. Still, Norman A. P. Govoni ; tr. Jorge Cárdenas Nannetti. |
| 260 |
_aColombia : _bPrentice-Hall, _c1979. |
||
| 300 | _axii, 455 p. | ||
| 534 |
_pTraducción de: _tFundamentals of modern marketing |
||
| 650 | 2 |
_aMercadotecnia _95626 |
|
| 700 | 1 |
_aStill, Richard R., _ecoaut. |
|
| 700 | 1 |
_aGovoni, Norman A. P., _ecoaut. |
|
| 905 | _aLibro | ||
| 999 |
_c84180 _d84180 |
||