| 000 | 00642nam a2200205 a 4500 | ||
|---|---|---|---|
| 005 | 20221020063416.0 | ||
| 008 | 010730s19851985 r 000 0 eng d | ||
| 020 | _a9682600375 | ||
| 035 | _aUPN01000110234 | ||
| 049 | _aCG | ||
| 050 | 4 |
_aHF5814 _bD5.6 |
|
| 100 | 1 | _aDirksen, Charles J. | |
| 245 | 1 | 0 |
_aPrincipios y problemas de la publicidad / _cCharles J. Dirksen, Arthur Kroeger ; tr. José Alfonso Garza Rusca. |
| 260 |
_aMéxico : _bCECSA, _c1985. |
||
| 300 |
_a650 p. : _bil. |
||
| 534 |
_pTraducción de: _tAdvertising principles and problems |
||
| 650 | 2 |
_aPublicidad _95809 |
|
| 700 | 1 |
_aKroeger, Arthur, _ecoaut. |
|
| 905 | _aLibro | ||
| 999 |
_c84143 _d84143 |
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